Landing Page Design
Your ad traffic deserves a page built to convert it. We design landing pages that match the ad's message and push visitors toward one clear action.
See Landing Pages →
Services
Ads that actually reach the right people
Meta's platform is still one of the most powerful tools for Indian brands - if you know how to use it. Most campaigns don't. Ours do.
What We Do
More than just boosting posts
We build Meta campaigns from the ground up - strategy, creative, targeting, and optimization are all part of the job.
Audience Targeting
We dig into Meta's interest, behavioral, and lookalike audiences to find the people most likely to buy - not just browse. India-specific audience stacks that actually convert.
Creative Strategy
Carousel ads, single image, Reels-format video, story ads - we figure out what format fits your product and your audience. Creative direction included, or we work with your team's assets.
Retargeting Funnels
Most visitors don't buy on the first visit. We set up retargeting sequences that bring them back at the right moment - with the right message - using Meta Pixel data.
Ongoing Optimisation
Weekly performance reviews. We cut what's not working and scale what is - adjusting bids, creatives, and audiences as the data comes in. No set-and-forget here.
What You Get
Everything you need to run Meta ads properly
No hidden add-ons. No surprise "that's extra" conversations three weeks in. Here's what's included.
- Campaign strategy document with targeting rationale
- Ad account audit (if existing account) or full setup
- Meta Pixel installation and event tracking verification
- Audience research and segmentation - cold, warm, and retargeting
- Ad copy for all active creatives (Hindi + English where needed)
- A/B testing framework - at least 3 creative variants per ad set
- Weekly performance report with spend, reach, CPL, and ROAS breakdown
- Monthly strategy call to review and plan the next 30 days
- Catalog setup for e-commerce brands using dynamic product ads
Pricing
Honest pricing, no surprises
Management fees and ad spend are kept separate - you always know where your money is going.
Starter
₹25,000
per month (management fee)
- Up to 2 active campaigns
- Facebook + Instagram placements
- Weekly reports
- Ad spend ₹20,000+ recommended
Growth
₹40,000
per month (management fee)
- Up to 5 active campaigns
- Full funnel - cold + retargeting
- A/B creative testing included
- Monthly strategy call
- Ad spend ₹50,000+ recommended
Scale
Custom
for high-spend accounts
- Unlimited campaigns
- Dedicated account manager
- Creative production included
- Ad spend ₹2L+/month
Creative production (graphics, video) is quoted separately. Ad spend is paid directly to Meta - it doesn't pass through us.
Related Services
Often paired with this
Graphic Design
Ad creative that stops the scroll. Static, carousel, and video thumbnails designed for Meta placements - with the right dimensions and the right hook.
See Graphic Design →Funnel Design
Ads are one step. A well-built funnel converts that traffic through every stage - awareness, consideration, and decision.
See Funnel Design →
FAQ
Common questions
How much do Facebook Ads cost in India?
Our management fee starts at ₹25,000 per month, separate from your ad spend. For the ad spend itself, we recommend a minimum of ₹20,000 per month to run proper A/B tests and exit the learning phase. The total cost scales with how many campaigns you're running and what you're trying to achieve.
Which is better, Facebook or Instagram for ads?
It depends on your audience and product. Facebook tends to work better for older demographics and B2B-adjacent audiences, while Instagram performs well for visual products and audiences under 35. In practice, we run both simultaneously and let the data tell us where to put more budget.
What's a good ROAS for Meta Ads?
A healthy ROAS for most Indian e-commerce brands is 3x to 5x, meaning you're getting ₹3 to ₹5 back for every ₹1 spent. What counts as good really depends on your margins - a low-margin product needs a much higher ROAS to be profitable than a high-margin service.
How do you target the right audience on Facebook?
We build audience stacks in three layers: cold audiences using Meta's interest and behavioral targeting, warm audiences from your website visitors and video viewers, and lookalike audiences built from your existing customers. India-specific audience behavior is different from Western markets, and we account for that in how we structure campaigns.
Get Started
Ready to run ads that actually convert?
Share your current ad account or start fresh. We'll audit what's there and tell you exactly what needs to change.